Turn Trade Shows Into Profit Centers Not Cost Centers

Not sure if your trade show booth actually made money?

You're not alone. 80% of exhibitors don't measure ROI.

At STS Edge, we transform trade show spending into measurable growth, providing tools for lead capture, engagement, and ROI reporting to ensure your events drive sales.

We've never implemented anything like this and the feedback is better than expected.

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Why This Works

From Experience to Execution

After more than 15 years leading marketing strategy in B2B heavy industry, we've seen the same pattern play out at trade shows over and over again — great products, talented teams, and massive potential... but no real plan to turn those booth visits into booked business.

Our team has been on the inside — connecting suppliers, equipment manufacturers, and buyers across mining, processing, and industrial markets. We’ve built full-scale marketing and sales integration plans that didn’t just “get attention,” but converted it into measurable growth.

In one of our most notable campaigns, we helped an industrial equipment company transition out of a dying market, reposition as a market leader in a parallel industry, and then expand again — achieving consistent year-over-year growth in a third. That transformation didn’t happen by luck. It happened by treating marketing and sales as a single, strategic system — one that targets, nurtures, and converts the right customers at the right time.

That’s exactly what STS Edge's Trade Show ROI Boosters are built to do.

It’s more than participation — it’s precision. Instead of showing up and hoping for results, you’ll have a guided system that makes every pre-show, during-show, and post-show effort intentional, measurable, and profitable.

If you’re ready to stop just attending trade shows and start owning them, this is where it begins.
Let’s turn your next show into your next growth story.

Event Success Solutions

It's as Simple as 1-2-3.
Transform your trade show
experience into
measurable growth and increased sales.

Automate Your Follow-Up

Streamline follow-up processes and enhance lead nurturing. Emails, SMS, LinkedIn touches—no lead slips through.

Prove ROI

Dashboard showing leads, deals, and revenue from the show.

Capture Every Lead

Connect with existing leads and new audiences with Linq smart badges/cards synced to your CRM.

Our Packages

One closed deal from a trade show can pay for this system 10X.

Starter - Starting at $2500

Perfect for exhibitors who just want the basics:

• Linq setup & team onboarding

• CRM integration

• Basic follow-up sequence (thank you + booking link)

• ROI dashboard (leads + booked calls)

Pro (Most Popular) - Starting at $5000

For companies who want the full ROI system:

• Everything in Starter

• Pre-show outreach (email + LinkedIn) to drive booth traffic

• Advanced nurture sequences (case studies, offers)

• Sales task automation (call reminders, LinkedIn touches)

• Full ROI dashboard (pipeline, deals, ROI %)

For companies who want it done-for-you:

• Everything in Pro

• Dedicated campaign manager

• Custom creative & copywriting

• Monthly review call + optimization

• Executive-ready reporting

Elite - Starting at $8500

Need More
Support?

Perfect for companies exhibiting at multiple shows that need to build a sales pipeline.

STS Edge is your Annual ROI Partner

• Continuous ROI dashboards & reporting

• Ongoing campaigns

• Multi-show support

• Dedicated ROI partner year-round.

Annual ROI Partner - Starting at $3500/mo

You’re already spending $50K+ to be at the next show.

For less than 10% of that, we make sure
you can prove it paid off.

Don’t guess. Know.

Contact our expert team to schedule a free ROI Audit of your last exhibition

1 closed deal from a trade show
can pay for this system 10X!

Used by exhibitors at IMTS, FABTECH, Pack Expo, and more.